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Faculty of Social Sciences. Vienna AdME Research Group. As a part of the Department of Communication. The paper by Marlene Schloffer and Jörg Matthes. Usefulness of Online Consumer Reviews of Experience and Search Goods received the Best Research Paper Award of the year 2014! The award is granted by the journal Werbeforschung and Praxis. Zeitschrift für Kommunikation und Markenführung. Jointly published by the German and Austrian Advertising Academies. By Audun Beyer and Jörg Matthes. Germany). His r...

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AdME Research Group » Home | advertisingresearch.univie.ac.at Reviews

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Faculty of Social Sciences. Vienna AdME Research Group. As a part of the Department of Communication. The paper by Marlene Schloffer and Jörg Matthes. Usefulness of Online Consumer Reviews of Experience and Search Goods received the Best Research Paper Award of the year 2014! The award is granted by the journal Werbeforschung and Praxis. Zeitschrift für Kommunikation und Markenführung. Jointly published by the German and Austrian Advertising Academies. By Audun Beyer and Jörg Matthes. Germany). His r...

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2 you are here

3 university of vienna

4 department of communication

5 team

6 research

7 publications

8 teaching

9 links and resources

10 news archive

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AdME Research Group » Home | advertisingresearch.univie.ac.at Reviews

https://advertisingresearch.univie.ac.at

Faculty of Social Sciences. Vienna AdME Research Group. As a part of the Department of Communication. The paper by Marlene Schloffer and Jörg Matthes. Usefulness of Online Consumer Reviews of Experience and Search Goods received the Best Research Paper Award of the year 2014! The award is granted by the journal Werbeforschung and Praxis. Zeitschrift für Kommunikation und Markenführung. Jointly published by the German and Austrian Advertising Academies. By Audun Beyer and Jörg Matthes. Germany). His r...

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advertisingresearch.univie.ac.at

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AdME Research Group » Publications

http://advertisingresearch.univie.ac.at/publications

Faculty of Social Sciences. Here you find some recent publications of our research group. For more information, and a complete list, please consult our personal profiles. Naderer, B., Matthes, J., and Mestas, M. (accepted). Do you take credit cards? The attitudinal and behavioral effects of advergames targeted at children. Journal of Consumer Behaviour. Pp 168-183). London / New York: Routledge. Pp 150-167). London / New York: Routledge. Pp 71-91). London / New York: Routledge. Pp 10-21). London / Ne...

2

AdME Research Group » Links and Resources

http://advertisingresearch.univie.ac.at/links-and-resources

Faculty of Social Sciences. Here are some pages you might find interesting:. Our home base, the Department of Communication. Faculty of Social Sciences. The Department for music, drama and media at the university of Hannover provides a useful FAQ-Guide for Unipark. Giving an overview on the basic handling of the software (German only.). Unipark can be accessed here. Use the free online tool SoSci Survey. To conduct the studies for their master thesis. Univ-Prof. Dr. Jörg Matthes.

3

AdME Research Group » Teaching

http://advertisingresearch.univie.ac.at/teaching

Faculty of Social Sciences. Hier finden Sie Informationen zum aktuellen (und vergangenen) Lehrangebot. Bitte wählen Sie den jeweiligen Leiter der Lehrveranstaltung:. Für Anfragen bezüglich der Betreuung von Magisterarbeiten wenden Sie sich bitte an Mario Lick. Univ-Prof. Dr. Jörg Matthes. Institut für Publizistik- und Kommunikationswissenschaft. University of Vienna Universitätsring 1 1010 Vienna T 43-1-4277-0.

4

AdME Research Group » Christian von Sikorski

http://advertisingresearch.univie.ac.at/team/christian-von-sikorski

Faculty of Social Sciences. Dr Christian von Sikorski. Währinger Straße 29 (Zi. 7.37), 1090 Wien. Based upon prior agreement. Christian.sikorski@univie.ac.at. Is a senior researcher (Ph.D. in Media and Mass Communication) at the Department of Communication. NYU) and Chinese University of Hong Kong. And received awards from the German Communication Association. DGPuK) and the International Communication Association. Univ-Prof. Dr. Jörg Matthes. Institut für Publizistik- und Kommunikationswissenschaft.

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AdME Research Group » Sitemap

http://advertisingresearch.univie.ac.at/sitemap

Faculty of Social Sciences. Univ-Prof. Dr. Jörg Matthes. Institut für Publizistik- und Kommunikationswissenschaft. University of Vienna Universitätsring 1 1010 Vienna T 43-1-4277-0.

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borg-dl.ac.at

BORG Deutschlandsberg

http://www.borg-dl.ac.at/index.php/component/content/article/38-berichte/allgemeines/269-sparkling-science

Welche politischen Diskussionen interessieren Jugendliche, welche Ansprüche stellen sie an die Politik und kommen unsere Politiker/innen den jugendlichen Erwartungen entgegen? Diesen Fragen geht das BORG Deutschlandsberg und das Institut für Publizistik- und Kommunikationswissenschaft der Universität Wien im Rahmen von „ Sparkling Science. Wissenschaft ruft Schule, Schule ruft Wissenschaft. Ldquo; am Projekt „. Ldquo; auf den Grund. Und seinem Team erarbeiten die Klassen 6a. Musik and Lyrik 2016. Verleih...

nepocs.eu

Jörg Matthes | Network of European Political Communication Scholars

http://nepocs.eu/members/jorg-matthes-2

Network of European Political Communication Scholars. Jörg Matthes (PhD, University of Zurich) is professor of communication science at the Department of Communication, University of Vienna, Austria, where he chairs the division of advertising research and media effects. Before joining the University of Vienna in October 2011, he simultaneously received offers for professorships from three other leading European universities. More information can be found on his website. Nepocs new book is out!

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advertisingresearch.univie.ac.at

AdME Research Group » Home

Faculty of Social Sciences. Vienna AdME Research Group. As a part of the Department of Communication. The paper by Marlene Schloffer and Jörg Matthes. Usefulness of Online Consumer Reviews of Experience and Search Goods received the Best Research Paper Award of the year 2014! The award is granted by the journal Werbeforschung and Praxis. Zeitschrift für Kommunikation und Markenführung. Jointly published by the German and Austrian Advertising Academies. By Audun Beyer and Jörg Matthes. Germany). His r...

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