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The Knowledge of Luxury

May 12, 2015. Niche marketers target the 1% – at their peril. Posted in Customer Experience. Crain’s New York Business. May 11, 2015. Last year, Steven Abt decided to overhaul the business model of Caskers, his five-employee craft-spirits company in Manhattan. He focused his marketing on two segments: the original customers who bought curated spirits on Caskers’ website, launched in 2012, and new, even more affluent buyers, who would receive one-on-one, concierge-style service. In some cases, it means br...

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The Knowledge of Luxury | blog.luxuryinstitute.com Reviews
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May 12, 2015. Niche marketers target the 1% – at their peril. Posted in Customer Experience. Crain’s New York Business. May 11, 2015. Last year, Steven Abt decided to overhaul the business model of Caskers, his five-employee craft-spirits company in Manhattan. He focused his marketing on two segments: the original customers who bought curated spirits on Caskers’ website, launched in 2012, and new, even more affluent buyers, who would receive one-on-one, concierge-style service. In some cases, it means br...
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4 luxury brands
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The Knowledge of Luxury | blog.luxuryinstitute.com Reviews

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May 12, 2015. Niche marketers target the 1% – at their peril. Posted in Customer Experience. Crain’s New York Business. May 11, 2015. Last year, Steven Abt decided to overhaul the business model of Caskers, his five-employee craft-spirits company in Manhattan. He focused his marketing on two segments: the original customers who bought curated spirits on Caskers’ website, launched in 2012, and new, even more affluent buyers, who would receive one-on-one, concierge-style service. In some cases, it means br...

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Customer Service/CRM « The Knowledge of Luxury

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Back to Main Page. June 3, 2016. Retailers’ personalization efforts fall short of consumer expectations. Posted in Customer Experience. June 2, 2016. When it comes to personalization, retailers’ ideas of their own capabilities are often inflated when compared to consumers’ assessments. TimeTrade’s Personalization in Retail: A Reality Check. Is based on a survey of 10 C-level retail executives and 2,064 consumers. Expectation vs. reality. The most widespread definition of personalization among respondents...

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Niche marketers target the 1% – at their peril « The Knowledge of Luxury

http://luxuryinstitute.com/blog?p=3146

Back to Main Page. May 12, 2015. Niche marketers target the 1% – at their peril. Posted in Customer Experience. Crain’s New York Business. May 11, 2015. Last year, Steven Abt decided to overhaul the business model of Caskers, his five-employee craft-spirits company in Manhattan. He focused his marketing on two segments: the original customers who bought curated spirits on Caskers’ website, launched in 2012, and new, even more affluent buyers, who would receive one-on-one, concierge-style service. In some...

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The Knowledge of Luxury

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Back to Main Page. August 4, 2016. Kate Spade stock plunges 18% after lower outlook. August 3, 2016. Kate Spade’s stock ( KATE. Plunged Wednesday after the retailer lowered its financial outlook for the year amid a deteriorating environment for luxury goods. Shares of the New York-based handbag, clothing and jewelry chain closed down 18.2% to $16.47 after the company warned that it would post lower revenue and profit than it expected this year. The S&P Global Luxury Index. It predicted sales growth at st...

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Week of 11 October 2011 |

https://thebusinessofluxury.wordpress.com/recommended-reading/week-of-11-october-2011

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. Week of 11 October 2011. 20 questions: Theo Fennell. Http:/ www.ft.com/cms/s/0/fc1ad678-e9e6-11e0-a149-00144feab49a.html#ixzz1aX2GXJL4. Luxury goods groups forecast a slowdown. By Rachel Sanderson in Milan. Http:/ www.ft.com/cms/s/0/90771712-f8c6-11e0-ad8f-00144feab49a&#4...Ideel...

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Lilian Raji |

https://thebusinessofluxury.wordpress.com/author/lilianraji

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. Recommended Reading: Week of 12 December 2011. Posted by Lilian Raji. Asymp; Leave a comment. First up, we look at one of my favorite topics of discussion: timepieces, as explored by Tina Gaudoin at the Wall Street Journal. We do it for the thrill it gives us. Knows that he is on...

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Week of 4 October 2011 |

https://thebusinessofluxury.wordpress.com/recommended-reading/recommended-reading-week-of-4-october-2011

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. Week of 4 October 2011. 8220;It’s all about femininity and womanhood, Sarah Burton said after showing her collection on Tuesday evening. It wasn’t really meant to be fetishistic. It’s about embellishment and celebrating women’s beauty.”. Photos courtesy of WWD. The crucial compon...

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Recommended Reading from the Week of 10 October 2011 |

https://thebusinessofluxury.wordpress.com/2011/10/19/recommended-reading-from-the-week-of-10-october-2011

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. Recommended Reading from the Week of 10 October 2011. Posted by Lilian Raji. Asymp; Leave a comment. I fell in love with jewelry when my agency stuctured and managed the strategic partnership between the American Heart Association. Give me rubies, sapphires and emeralds any day!

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Ruminations and Perspective |

https://thebusinessofluxury.wordpress.com/ruminations-and-perspective

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. Lovely readers, here I share my thoughts and ideas based on the affairs of the luxury industry. I’m always interested in receiving feedback, so by all means, do share your comments on my articles. Share on Facebook (Opens in new window). Click to print (Opens in new window).

thebusinessofluxury.wordpress.com thebusinessofluxury.wordpress.com

Week of 12 December 2011 |

https://thebusinessofluxury.wordpress.com/recommended-reading/week-of-12-december-2011

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. Week of 12 December 2011. The Allure of the Male Timepiece. I’ve never really understood why men collect watches rather than, say, navy-blue Ralph Lauren Polo. Http:/ online.wsj.com/article/SB10001424052970203554104577003331336728766.html? The areas of the world in which the weal...

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When Is Luxury Worth It? |

https://thebusinessofluxury.wordpress.com/ruminations-and-perspective/when-is-luxury-worth-it

Week of 11 October 2011. Week of 12 December 2011. Week of 25 September 2011. Week of 4 October 2011. On the Cultural Fight of Hermès and Building a Great Luxury Brand. When Is Luxury Worth It? Welcome to The Business of Luxury. When Is Luxury Worth It? I recently read the New York Times restaurant review for Masa. Thus begs the questions: when is luxury worth it? In its own way, the recession ensured only the strongest luxury brands survived after an era of bastardized concepts of luxury. Luxury brands ...

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The Knowledge of Luxury

May 12, 2015. Niche marketers target the 1% – at their peril. Posted in Customer Experience. Crain’s New York Business. May 11, 2015. Last year, Steven Abt decided to overhaul the business model of Caskers, his five-employee craft-spirits company in Manhattan. He focused his marketing on two segments: the original customers who bought curated spirits on Caskers’ website, launched in 2012, and new, even more affluent buyers, who would receive one-on-one, concierge-style service. In some cases, it means br...

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