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competeconsulting.blogspot.com

Compete Consulting

Compete Consulting helps companies compete more effectively in a technology-driven world. We provide a range of Internet marketing services and traditional marketing as well: web design, ecommerce, internet marketing strategy, search engine optimization, e-newsletters, marketing blogs, copywriting services, print design, and email campaigns and newsletters.

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Compete Consulting | competeconsulting.blogspot.com Reviews

https://competeconsulting.blogspot.com

Compete Consulting helps companies compete more effectively in a technology-driven world. We provide a range of Internet marketing services and traditional marketing as well: web design, ecommerce, internet marketing strategy, search engine optimization, e-newsletters, marketing blogs, copywriting services, print design, and email campaigns and newsletters.

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competeconsulting.blogspot.com competeconsulting.blogspot.com
1

Compete Consulting: August 2005

http://competeconsulting.blogspot.com/2005_08_01_archive.html

Monday, August 15, 2005. Wired Magazine published a 10-year retrospective of the Internet in its Ausust issue, covering significant events starting in 1995. Personally, it was a nice walk down memory lane. In 1995, one of my marketing clients was Datamation Magazine, a professional publication sent to nearly 200,000 corporate IT managers and staff. I remember sitting with the Marketing Director and one of the Senior editors, looking at the magazine's new online version in this program called Netscape.

2

Compete Consulting: E-Newsletters: More In-Box Clutter?

http://competeconsulting.blogspot.com/2005/07/e-newsletters-more-in-box-clutter.html

Wednesday, July 13, 2005. E-Newsletters: More In-Box Clutter? The world is awash in content. Whatever the topic, there is more information available online than you could ever read - with more stuff coming online every day. And most people are finding their e-mail in-boxes stuffed with spam, unnecessary cc:'s and other assorted messages. So is there any value in sending out an e-newsletter to clients anymore? The answer is an unequivocal "maybe.". Posted by Scott Wildemuth at 8:46 PM.

3

Compete Consulting: Keep the Full Pipeline: Why Lead Generation Must Be a Full-Time Task

http://competeconsulting.blogspot.com/2006/03/keep-full-pipeline-why-lead-generation.html

Saturday, March 18, 2006. Keep the Full Pipeline: Why Lead Generation Must Be a Full-Time Task. Does your business seem to run in cycles? You know.for awhile, sales are strong, everyone is busy, and life is good. Then suddenly you hit a wall; sales start falling and new customer opportunities are scarce. Morale suffers and everyone is tense for a few months until business picks up again. Paying Too Much Attention to the Bottom. Companies don’t, of course, stop sales activities during robust business peri...

4

Compete Consulting: Reward Loyalty

http://competeconsulting.blogspot.com/2005/07/reward-loyalty.html

Friday, July 08, 2005. New customers are critical to the long-term health of every business, and pursuing new customers should be a continuous effort. But be careful how you pursue new businessyou could turn off your current profitable customers and add the wrong kind of new customer. 2) Who are your most profitable customers? What are their characteristics? 3) Special promotions for new customers can anger existing customers. Wireless phone providers are major perpetrators of this blunder. They ...Your ...

5

Compete Consulting: July 2005

http://competeconsulting.blogspot.com/2005_07_01_archive.html

Thursday, July 28, 2005. New Media and Commercial Viability. When does a medium - such as podcasting - become commercially viable? And what makes it so? Ultimately, commercial viability comes down to two factors - the ability to identify and substantiate an audience, and whether access to that audience has value to an advertiser. As a marketer, many podcasts do represent potentially attractive targets. For example, software companies that provide security products would definitely be interested in a ...

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Saturday, March 18, 2006. Keep the Full Pipeline: Why Lead Generation Must Be a Full-Time Task. Does your business seem to run in cycles? You know.for awhile, sales are strong, everyone is busy, and life is good. Then suddenly you hit a wall; sales start falling and new customer opportunities are scarce. Morale suffers and everyone is tense for a few months until business picks up again. Paying Too Much Attention to the Bottom. Companies don’t, of course, stop sales activities during robust business peri...

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