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Cool Capitals - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/Cool-Capitals
Francine Fleiss: The Husband Collector. Cool Capitals, a group of five European cities, wanted to increase tourism interest here in the United States. We collaborated with Studio Lekker to create a viral campaign about a woman who's busted for having five husbands in five different European capital cities. The video was supported by scandalous web banners in Gawker, The New York Times. And The Wall Street Journal. Concept, Art Directior, Writer, Director, Co-Producer. Lilly Pulitzer for Target.
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Lilly Pulitzer for Target.
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RABBITS vs CATS - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/RABBITS-vs-CATS
To raise awareness of pet rabbits and to increase adoptions, we created this playful series of videos that playfully antagonize cats and declare that it's time for rabbits to take over the Internet limelight. Each video ends with a message directing the users to a site where they can vote for the floppy-eared star they feel is best suited to lead the charge. The campaign earned MCRS multiple television appearances, write-ups on the web's leading pet blogs (including Cuteoverload. Click Image to Visit).
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Smirnoff Ice - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/Smirnoff-Ice
We created a responsibility message for Smirnoff Ice, the coolest clear alcoholic beverage since Zima. Concept, Art Director. Lilly Pulitzer for Target. Alan Wilkis (a.k.a. Big Data). Sudden Infant Death Syndrome.
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Teach For America - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/Teach-For-America
Concept, Writer, Director, Producer. Lilly Pulitzer for Target. Alan Wilkis (a.k.a. Big Data). Sudden Infant Death Syndrome.
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BEL13VE in Miracles Foundation - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/BEL13VE-in-Miracles-Foundation
Stick Tap 2 Hope. A stick tap is hockey's gesture of support for players who have gotten up from an injury. On Nov. 1, 2014, we organized the world’s largest stick tap to advance spinal cord injury recovery and research. Jack Jablonski, a hockey player who sustained a paralyzing injury, started the tap at a Minnesota Wild game. 18,000 thunderous fans helped our message resonate by uploading their own video stick taps and reposting our content via #sticktap2hope. About a promising new procedure.
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Nike+ - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/Nike
On race day, the Nike Human Race set a world record by bringing together over 800,000 runners from 142 countries and raising over $3 million for charity. Concept, Art Director. Lilly Pulitzer for Target. Alan Wilkis (a.k.a. Big Data). Sudden Infant Death Syndrome.
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Terminix - Ryan O'Hara Theisen
http://www.ryanoharatheisen.com/Terminix
Mosquitoes suck. Tornados of bloodsucking mosquitoes attacking The Fourth of July really suck. Put it all together, throw in Tara Reid and you've got a social trailer promoting Terminix's new mosquito repellent service. Within 2 weeks of launch Mosquitonado garnered over 40 earned national media placements and 151 million media impressions. Director: Ryan O’Hara Theisen. Chief Creative Director: Dennis Ryan. Creative Directors: Scott Muskin, George Fiddler. Writer: Ryan O’Hara Theisen.