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Services :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. The best way for your copy to be perfect is to have an experienced wordsmith proofread or write your copy. SCS editing and writing services include proofing your work for all types of copy from books to articles, Web content to newsletters, letters to ads:.  A basic proofing. 8211; A thorough proofing. 8211; This is a basic proofreading of your work to determine if it is ready for submission. Getting to the r...
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Less vs. Fewer :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. Less vs. Fewer. Though both of these refer to some kind of reduction, they are far too often misused. Less should be used in general broad terms, like less soil or land. Fewer is used with specific items, like fewer leaves or trees. Generally, if it can be counted individually, then fewer is correct. If it is a mass amount, then less is correct. Less = bulk, mass, amounts, or quantity – or plural terms. To Seria...
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E.G. vs. I.E. :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. EG vs I.E. This one isn’t as tricky as it seems, though most people opt for i.e., when they really mean e.g. The problem here is that most of us have either forgotten or never knew the Latin words these abbreviations stand for. So, here’s a simple way to remember which one to use and their Latin meanings serve quite nicely. Eg stands for exempli gratia, which means – for example. Filed under: Grammar Garden.
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Writing From The Hip – Part Two – The Hook :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. Writing From The Hip – Part Two – The Hook. It’s starting the article, or book, or essay, or whatever you’re trying to write, it’s the beginning that’s hardest. You’ve done your research, you’ve found your angle (see Part One. And you’ve set down a course of action. But, how do you start? The important question to ask yourself is: What can I say that will make a potential reader want to know more? When you co...
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To Serial Comma or Not to Serial Comma :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. To Serial Comma or Not to Serial Comma. This is a confusing element for a whole lot of people. Most content I see (like 90%) gets this wrong. I’m not sure why, because it’s really much easier to understand when you use it. But, most people just don’t want to put that comma in before the conjunction.Â. Everything else needs a comma before the conjunction. Strunk and White,. The Elements of Style. On April 15th, ...
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Reviews :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. This page is dedicated to book reviews. I read like a dehydrated geranium and every book is like a cold cup of water. So, I may as well talk about what I read. I also love movies and though Iâ m drawn to action, adventure, sci-fi, and fantasy movies, I do watch the rest. Use it as an exercise, to tune up before you write, to share something you found, or to just shoot your mouth off. Lie vs. Lay. EG vs I.E.
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For E-mails That Work – Avoid These “Disaster†Words :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. For E-mails That Work â Avoid These â œDisasterâ Words. Did you know that many common marketing words can be dangerous to your e-mail campaigns. In fact, they can potentially make your valuable messages invisible to intended audiences, because spam filters block them. This includes many of the words that have sold a gazillion products over the years â. The most powerful words in direct-response. According to th...
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Grammar Garden :Shearer Content Services
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Saving The World One Web Site At A Time! Subscribe to entries RSS. Subscribe to comments RSS. Archive for the ‘ Grammar Garden. Less vs. Fewer. Though both of these refer to some kind of reduction, they are far too often misused. Less should be used in general broad terms, like less soil or land. Fewer is used with specific items, like fewer leaves or trees. Generally, if it can be counted individually, then fewer is correct. If it is a mass amount, then less is correct. Filed under: Grammar Garden.
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