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Connecting through Content | Entice. Engage. Excite.

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Connecting through Content | Entice. Engage. Excite. | skmmarketing.wordpress.com Reviews

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skmmarketing | Connecting through Content

https://skmmarketing.wordpress.com/author/skmmarketing

Entice. Engage. Excite. Creating award-winning content for leading brands and retailers for over 30 years. From print publications to digital devices, let us provide custom thinking for your company. Content Curation vs. Content Creation. April 13, 2011. The benefits of curation are many; with an infinite digital universe of information, you definitely need someone to not only sort through it but to search out and. 3) Research: Whitepapers that are easily downloaded show off your company’s smarts and hel...

2

5 Great Reasons Why Content Rules | Connecting through Content

https://skmmarketing.wordpress.com/2011/03/30/5-great-reasons-why-content-rules

Entice. Engage. Excite. 5 Great Reasons Why Content Rules. March 30, 2011. If you are responsible for generating content for your company or even just thinking about it, you’ll find. A great guide and reference tool. Written by Ann Handley (@MarketingProfs) and C.C. Chapman (@Digital. Dads), it combines real-world experience with practical application. Sure, everyone can talk about contentbut not everyone can actually. Chapter 1: The Case for Content. Chapter 2: The Content Rules. Chapter 4: Who Are You?

3

Is Content the New Media? | Connecting through Content

https://skmmarketing.wordpress.com/2011/03/04/is-content-the-new-media

Entice. Engage. Excite. Is Content the New Media? March 4, 2011. How can you participate in this conversation? Just be there when they need you with content that they want to use and share. This means your media is now created by you. You will become a publisher of meaningful content that reaches a smaller, yet more qualified group of customers. This is the new, consumer-driven media economy. Do you have the right content marketing plan in place to participate? This entry was posted in Content. You are c...

4

Content Treasure Hunt | Connecting through Content

https://skmmarketing.wordpress.com/2011/03/08/content-treasure-hunt

Entice. Engage. Excite. March 8, 2011. You sure doand maybe much more than you think. Content is any relevant information your target audience finds valuable. So whether you are B2B or B2C, content already exists in a number of places; you just need to know where to look. Mission Statement / Core Values:. Do you think your goals and values are worth sharing? Talk about the competition? A well-crafted infographic or chart can effectively point out your competitor(s) weaknesses and play up your strengths.

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3 Ways to Get Smart on Content Marketing | Connecting through Content

https://skmmarketing.wordpress.com/2011/03/15/3-ways-to-get-smart-on-content-marketing

Entice. Engage. Excite. 3 Ways to Get Smart on Content Marketing. March 15, 2011. Do you ever feel overwhelmed by information overload? Content is the new black, but the sheer volume can sometimes make it difficult to keep up. Because there are only so many hours in a day to read all the tweets and posts swirling around in cyberspace, here are three great ways to stay focused:. 1 Scan the Socialscape. Is a how-to guide on integrating social media into your marketing plan. With co-author @cc chapman.

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Entice. Engage. Excite. Content Curation vs. Content Creation. April 13, 2011. If you are involved in content marketing on any level, no doubt you have seen the phrase content curation being tossed about. General consensus is that a content curator sifts through all the available content to serve up what is most important to your customers. The benefits of curation are many; with an infinite digital universe of information, you definitely need someone to not only sort through it but to search out and.

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