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Australian web marketing blog: Google algorithm change targets content spam: Website marketing blog, Web Marketing Workshop, Sydney
http://workbench.webmarketingworkshop.com.au/2011/01/google-algorithm-change-targets-content.html
Monday, 31 January 2011. Google algorithm change targets content spam. At the end of last week, Google's head of search quality Matt Cutts announced. In his blog that the search engine has just implemented an algorithm change that is intended to "help drive spam levels even lower, including one change that primarily affects sites that copy others’ content and sites with low levels of original content.". Subscribe to Post Comments [ Atom. Links to this post:. Google and Sensis develop relationship.
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Australian web marketing blog: Google AdWords displays longer headlines: Website marketing blog, Web Marketing Workshop, Sydney
http://workbench.webmarketingworkshop.com.au/2011/02/google-adwords-displays-longer.html
Wednesday, 9 February 2011. Google AdWords displays longer headlines. The Google AdWords blog has announced. A new test of the advert format so that longer headlines are appearing on some ads that appear above the search results on Google. For some ads where each line appears to be a distinct sentence and ends in the proper punctuation, the first description line is moved to the headline and separated by a hyphen. As a result, some top placement ads will have longer headlines. Links to this post:. Web ma...
workbench.webmarketingworkshop.com.au
Australian web marketing blog: Microsoft updates PPC trademark guidelines: Website marketing blog, Web Marketing Workshop, Sydney
http://workbench.webmarketingworkshop.com.au/2011/02/microsoft-updates-ppc-trademark.html
Thursday, 17 February 2011. Microsoft updates PPC trademark guidelines. Microsoft have emailed PPC advertisers to notify them of changes to their trademark policy in North America, and have also posted. Updates online. Microsoft says that 'to come in line with search industry practices' - i.e. Google - they will cease editorial investigations from 3rd March into complaints about trademarks used as keywords to trigger ads on Bing and Yahoo! Search in the United States and Canada. Links to this post:.
workbench.webmarketingworkshop.com.au
Australian web marketing blog: Making websites mobile-friendly: Website marketing blog, Web Marketing Workshop, Sydney
http://workbench.webmarketingworkshop.com.au/2011/02/making-websites-mobile-friendly.html
Wednesday, 23 February 2011. The Google Webmaster blog has posted. Some advice about making websites mobile friendly, in response to an increasing number of questions being posted by website owners and developers. Google says they expect smartphones to handle desktop experience content, so there is no real need for mobile-specific effort from webmasters. However, for many websites it may still make sense for the content to be formatted differently for smartphones, and the decision to do so should be ...
workbench.webmarketingworkshop.com.au
Australian web marketing blog: A new communication channel....: Website marketing blog, Web Marketing Workshop, Sydney
http://workbench.webmarketingworkshop.com.au/2011/03/new-communication-channel.html
Thursday, 3 March 2011. A new communication channel. After nearly 4 years and over 460 posts, we have decided to end this blog and provide news and updates on the web marketing sector through the following social media channels. This reflects the changing nature of the online market for communication and allows us to be more flexible in updating our clients and followers with the latest developments. Regular updates will continue to be posted through our main Twitter accounts:. Links to this post:. Googl...
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Web Marketing Books: Creating Web Sites: Web marketing book reviews, Web Marketing Workshop, Sydney
http://books.webmarketingworkshop.com.au/2010/12/creating-web-sites.html
Wednesday, 8 December 2010. Published by O'Reilly (4 Nov 2005). Paperback, 560 pages. Websites are getting faster and slicker, but they’re also becoming more complex to create. So what should you do if you want a sharp-looking site without having to become a sophisticated web guru? The publishers of this book claim that the answer is here, as this book can show you every step to get your site up and running. This well illustrated and easy to follow book includes:. The Missing Manuals series offer clearly...
books.webmarketingworkshop.com.au
Web Marketing Books: November 2010: Web marketing book reviews, Web Marketing Workshop, Sydney
http://books.webmarketingworkshop.com.au/2010_11_01_archive.html
Tuesday, 30 November 2010. Getting and Staying Noticed on the Web. Getting and Staying Noticed on the Web. Your Web Promotion Questions Answered. Published by Facet, 2002. Paperback, 215 pages. Now that so much information is communicated via the Internet, it has become essential for any library or information service to promote itself on the web. The author has wide practical experience in this field and knows exactly the right questions that need to be asked, covering such areas as:. Get to the Top in ...
books.webmarketingworkshop.com.au
Web Marketing Books: Increase Your Web Traffic In a Weekend: Web marketing book reviews, Web Marketing Workshop, Sydney
http://books.webmarketingworkshop.com.au/2010/11/increase-your-web-traffic-in-weekend.html
Friday, 26 November 2010. Increase Your Web Traffic In a Weekend. Increase Your Web Traffic In a Weekend. By Jerry Lee Ford, Jr and William R.Stanek. Published by Course Technology, 2005. Paperback, 400 pages. You might have the most exiting, useful Website in the world. The question is, are you getting any visitors? What about advertisers, so you can earn money from your site? Subscribe to Post Comments [ Atom. Pay-Per-Click Search Engine Marketing. Marketing on the Internet. Unleashing the Killer App.
books.webmarketingworkshop.com.au
Web Marketing Books: October 2010: Web marketing book reviews, Web Marketing Workshop, Sydney
http://books.webmarketingworkshop.com.au/2010_10_01_archive.html
Tuesday, 26 October 2010. Published by A&C Black Publishers Ltd (2006). Paperback, 220 pages. Killer Web Content shows how to provide visitors to your website with the right content at just the right time. It explains how to write compelling website copy that people respond to, as well as making sure your website has the best chance of getting into the first page of search results. It also includes a section on the benefits of blogs, RSS and email newsletters. Wednesday, 20 October 2010. A 'killer app' i...
books.webmarketingworkshop.com.au
Web Marketing Books: Get to the Top on Google: Web marketing book reviews, Web Marketing Workshop, Sydney
http://books.webmarketingworkshop.com.au/2010/11/get-to-top-on-google.html
Monday, 29 November 2010. Get to the Top on Google. Get to the Top on Google. Tips and Techniques to get your site to the Top of the Search Engine Rankings - and Stay There. Published by Nicolas Brealey Publishing (2008). Paperback, 250 pages. Get to the Top in Google is the first book to address all aspects of search engine marketing comprehensively through a simple, seven-step methodology, tried and tested with clients small and large, including Amazon and Microsoft. Discover how to attract searchers w...
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